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Branding & Design

I believe brands connect with people through thoughtful design and strategic positioning. This collection showcases how I help build meaningful brand identities that resonate with audiences
and achieve business goals through collaborative creative strategy.

From concept to execution: the branded timeline that created buzz at the Executive Leadership Summit.

Orchestrated the brand's strategic soft-launch at the Executive Leadership Summit, designing an immersive wall-spanning timeline installation that transformed the venue into a dynamic brand experience, engaging C-suite attendees through interactive s

Orchestrated the brand's strategic soft-launch at the Executive Leadership Summit, designing an immersive wall-spanning timeline installation that transformed the venue into a dynamic brand experience, engaging C-suite attendees through interactive storytelling.

Leveraged cohesive visual and verbal branding to design compelling wall graphics for the Executive Leadership Summit, delivering a seamless brand experience that captivated attendees and reinforced key messaging.

Leveraged cohesive visual and verbal branding to design compelling wall graphics for the Executive Leadership Summit, delivering a seamless brand experience that captivated attendees and reinforced key messaging.

Spearheaded the brand's inaugural Social Advocacy Guide, defining social media protocols within the new brand framework while establishing the editorial design language for all subsequent brand materials.

Spearheaded the brand's inaugural Social Advocacy Guide, defining social media protocols within the new brand framework while establishing the editorial design language for all subsequent brand materials.

Created strategic launch materials and brand education resources that empowered associates to execute the new brand with confidence and consistency.

Created strategic launch materials and brand education resources that empowered associates to execute the new brand with confidence and consistency.

Developed a strategic design approach for the CSR report that captured emerging hope and renewal as pandemic restrictions eased, positioning the company as a catalyst for positive change.

Developed a strategic design approach for the CSR report that captured emerging hope and renewal as pandemic restrictions eased, positioning the company as a catalyst for positive change.

Produced a custom 13-month branded desk blotter for the automotive financing division, creating year-round brand visibility and practical value for clients and partners.

Produced a custom 13-month branded desk blotter for the automotive financing division, creating year-round brand visibility and practical value for clients and partners.

Crafted a comprehensive interactive report analyzing insurance companies' risk management solutions, developing custom visual systems and hyperlinked navigation that made complex industry data accessible and actionable.

Crafted a comprehensive interactive report analyzing insurance companies' risk management solutions, developing custom visual systems and hyperlinked navigation that made complex industry data accessible and actionable.

Executed SUEZ's annual sustainability report within their corporate rebrand, crafting custom infographics and iconography that transformed complex water utility data into compelling internal communications.

Executed SUEZ's annual sustainability report within their corporate rebrand, crafting custom infographics and iconography that transformed complex water utility data into compelling internal communications.

Implemented interactive PDF enrollment experiences for Guardian Insurance, creating audience-specific digital brochures for on-site, field, overseas, and retired employees that enhanced benefit navigation and streamlined the enrollment process.

Implemented interactive PDF enrollment experiences for Guardian Insurance, creating audience-specific digital brochures for on-site, field, overseas, and retired employees that enhanced benefit navigation and streamlined the enrollment process.

Implemented interactive PDF enrollment experiences for Guardian Insurance, creating audience-specific digital brochures for on-site, field, overseas, and retired employees that enhanced benefit navigation and streamlined the enrollment process.

Implemented interactive PDF enrollment experiences for Guardian Insurance, creating audience-specific digital brochures for on-site, field, overseas, and retired employees that enhanced benefit navigation and streamlined the enrollment process.